Siegwerk Brazil supports Brazilian Leukemia Awareness Month – Purple & Orange February

Within the ink industry, everything around colors draws our attention. At Siegwerk Brazil, , the team has set up an activity where each month they recognize a campaign related to a dedicated color. Usually it’s about knowledge transfer and creating awareness with posters and videos that they share throughout the site.

This February, Siegwerk Brazil celebrated Purple & Orange February – the Brazilian Lupus, Alzheimer, Fibromyalgia and Leukemia Awareness Month – and encouraged their employees to became bone marrow donors. On February 24, a group of the Brazilien Siegwerk team went to the blood center to donate blood and register to become bone marrow donors.

Everyone who participated in this initiative  was very happy to be part of this great campaign and is looking forward to potentially save a live by being a bone marrow donor.