We strongly believe in the benefits of a Circular Economy to protect our environment by recycling, reusing, and reducing packaging. It is about enhancing the performance and recyclability of packaging to build a cleaner future for future generations. In this context, inks and coatings play a key role in enabling circular packaging designs. That’s why we are continuously driving the development of eco-friendly inks and coatings that close technical performance gaps to enable reusability of packaging, improve its recyclability, and reduce the use of plastics or other non-renewable raw materials.
We already offer a wide range of circular solutions designed to make packaging fit for the needs of a Circular Economy and are making every effort to further broaden our offering with new innovative and sustainable solutions. In this context, we are not only looking at our core business as ink and coating manufacturer but also address innovation gaps with new business models to drive circularity across the entire value chain.
Every day, our ink technology experts around the world harness their extensive knowledge of packaging applications and new packaging concepts to constantly improve the performance of our ink and coating solutions always adapting them to the latest technology, design, and regulatory requirements. Additionally, we continuously rethink our solutions to boost material performance and reduce complexity of packaging structures and we focus on driving the development of circular packaging solutions.
We are committed to help our customers to cover the final mile to achieve their sustainability goals by offering innovative inks and coatings as well as strategic and operational guidance on both packaging development and optimization in the sense of a Circular Economy - this not only includes printers, converters, and packaging manufacturers but also brand owners themselves. With our dedicated Brand Owner Collaboration approach we offer hands-on expertise to brand owners, supporting them to rethink their packaging designs and developing new solutions that meet their individual business and sustainability goals.