In the Media

RethINK Packaging

Stories about and from Siegwerk.

Siegwerk is recognized as a pioneer in circular, safe and efficient packaging. We are committed to providing our expertise and insights to the entire value chain, not just our immediate customers. Here is a snapshot of some of our latest media features.

| RETHINK PACKAGING

This Hidden Packaging Component Could Accelerate the Circular Economy

Single-use plastics have a bad rap when it comes to sustainability, and for good reason. Plastics meant for the landfill are a strain on the planet’s non-renewable resources and have a tendency to end up in the natural environment rather than a recycling plant or municipal landfill. Every year, about 8 million tons of plastic waste finds its way into the oceans from the coast, and when that waste breaks down, microplastics come with their own array of challenges.
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| RETHINK PACKAGING

No weak links – how one company aims to transform the packaging industry

Siegwerk is leading various innovative solutions to address issues such as engaging consumers in the ‘new normal’ to meeting expectations around sustainability.
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| RETHINK PACKAGING

To Create A Circular Economy, We Must Design It Together

Forbes Magazine - By championing innovations for sustainable packaging, Siegwerk has emerged as an unlikely enabler of circular economy solutions across the packaging value chain. Its approach facilitates circularity by implementing two concepts: designing for less, and designing for recycling.
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Podcasts

INK-onversation

The podcast that adds a little more color to your day! Join us to listen to experts discussing the newest trends in packaging (including trends in digitization), as well as how Siegwerk is using its inks and coatings expertise to enable a circular economy for packaging.

INK-onversation episode 8: Where we already encounter digital printing today and what we can still expect from digital printing in the future
22:14
INK-onversation episode 8: Where we already encounter digital printing today and what we can still expect from digital printing in the future
In this episode we will look at the achievements and developments as well as the future potential of digital printing. We are joined by Matthieu Carni, Director Inkjet Business at Siegwerk, who has more than 20 years experiences in the printing industry.
INK-onversation episode 7: Exploring reuse opportunities in the packaging industry- Part 2
22:18
INK-onversation episode 7: Exploring reuse opportunities in the packaging industry- Part 2
In this episode we continue our discussion about reuse opportunities, and this time we are joined by Sarah Mah from Siegwerk, as well as Boris Jebsen and Gerald Lamusse from 1Less, an innovative company using technology to address single use plastic pollution in closed environments such as events, conferences and canteens.
INK-onversation episode 6: Exploring reuse opportunities in the packaging industry
32:26
INK-onversation episode 6: Exploring reuse opportunities in the packaging industry
In this episode we discuss the future of reuse in packaging. We are joined by Tim Debus, who leads the Reusable Packaging Association (RPA) as president & CEO to advance the common business interests of its many member companies by promoting reusable transport packaging systems. Our other guests are Alina Marm, Head of Global Sustainability and Circular Economy at Siegwerk, and Sarah Mah, Global Sustainability Manager at Siegwerk.
INK-onversation episode 5: Circularity in end-of-life scenarios for fibre-based packaging
14:19
INK-onversation episode 5: Circularity in end-of-life scenarios for fibre-based packaging
In this episode we chat to Dr. Daniel Drochner, Head of Technology, Business Unit Tobacco at Siegwerk to talk about Siegwerk's participation in a recent initiative for circularity in fibre-based packaging, and the opportunities and challenges in end of life scenarios for fibre-based packaging in general.
INK-onversation episode 1: An introduction to the Circular Economy approach at Siegwerk
25:36
INK-onversation episode 1: An introduction to the Circular Economy approach at Siegwerk
INK-onversation episode 4: The intersection between digitalization and the circular economy
11:41
INK-onversation episode 4: The intersection between digitalization and the circular economy
In this episode we sit down with Siegwerk's CEO, Dr. Nicolas Wiedmann and talk about his start at the company, how he perceives the intersection between digitalization and the circular economy, and his vision for the future.
INK-onversation episode 3: The Value of Collaboration to Make Circularity Happen
20:15
INK-onversation episode 3: The Value of Collaboration to Make Circularity Happen
In this episode, we discuss the increased demand for safe, circular and sustainable packaging. Meeting these demands can be challenging on many levels. But there is no magic bullet solution, and requires collaboration and innovation across the entire value chain. Alina Marm and Belal Habib return as our guests for this interesting episode.
INK-onversation episode 2: Solutions Supporting Brand Owners to Meet Sustainability Pledges
20:09
INK-onversation episode 2: Solutions Supporting Brand Owners to Meet Sustainability Pledges
In this episode, the Brand Owner Collaboration team members at Siegwerk give us an insight into the many interesting and innovative solutions for Brand Owners, and we discuss the value of collaboration across the value chain.
INK-onversation Episode 17: Siegwerk's new Sustainability Report
33:24
INK-onversation Episode 17: Siegwerk's new Sustainability Report
Siegwerk’s Sustainability Report 2023 positions the company as a trailblazer in safe, circular, and digital packaging solutions. By collaborating closely with customers, brand owners, and other essential partners, Siegwerk invites everyone to join this transformative journey toward a greener, more sustainable world. In this episode Siegwerk's CEO, Nicolas Wiedmann and Siegwerk's Head of Global Sustainability and Circular Economy, Alina Marm, answer questions about Siegwerk's sustainability ambitions and achievements to date, giving an out outlook of what's to come next.
INK-onversation special edition episode 16: The past, the present and the future of Siegwerk
13:18
INK-onversation special edition episode 16: The past, the present and the future of Siegwerk
What is Siegwerk's secret of success for 200 years? Let's look into the past together with Nicolas Wiedmann, but also at the challenges of the present and, above all, what the future might bring. 
INK-onversation Packaging Europe Special Episode 5: Tracing the life cycle of inks and coatings
20:44
INK-onversation Packaging Europe Special Episode 5: Tracing the life cycle of inks and coatings
This episode was recorded by Packaging Europe. Printing inks and coatings not only add colour to product labels and packaging, but also ensure their functionality and safety. Siegwerk’s head of global sustainability and circular economy, Alina Marm, discusses the product journey and the material aspects that play a part in each step of the production process with Elisabeth Skoda, looking at innovations in the areas of ink and coating with a particular focus on Siegwerk’s UniNATURE range.
INK-onversation episode 15: How oxygen barrier coatings are enabling a circular economy for packaging
8:20
INK-onversation episode 15: How oxygen barrier coatings are enabling a circular economy for packaging
Packaging has many functions, including the preservation of food to extend shelf life. Sometimes it can be difficult to meet those requirements while still enabling circularity and recyclability of packaging. New innovations such as Siegwerk's new oxygen barrier coating can help achieve both. To give a brief overview of the benefits of this innovation, we are joined by Lothar Schäffeler, Vice President of R&D and Application Technology, and Circular Economy Project Manager Cathleen Hansohm.
INK-onversation Packaging Europe Special Episode 4: Packaging and Human Rights
40:07
INK-onversation Packaging Europe Special Episode 4: Packaging and Human Rights
This episode was recorded by Packaging Europe. An issue that is often overlooked in discussions about packaging sustainability and sourcing recyclates is social injustice - and with it human rights abuses. Alina Marm is not only head of global sustainability and circular economy at Siegwerk, but also a PhD researcher at the University College London, and she has been looking into this issue in-depth as part of her doctorate. She discusses challenges and possible steps to address the problem with Elisabeth Skoda. 
INK-onversation episode 14: What to expect from the EU Packaging and Packaging Waste Regulation
21:30
INK-onversation episode 14: What to expect from the EU Packaging and Packaging Waste Regulation
What does the EU's Packaging and Packaging Waste Regulation have in store for the packaging industry and adjacent industries, and how can we prepare?We are joined by Dr. Andrey Charkovskiy to discuss this monumental regulation and its broader impacts.
INK-onversation episode 13: Siegwerk's sustainability journey - what we have learned
29:44
INK-onversation episode 13: Siegwerk's sustainability journey - what we have learned
For this episode we are joined by Siegwerk CEO Dr Nicolas Wiedmann and Global Head of Sustainability and Circular Economy Alina Marm to walk us through Siegwerk's sustainability strategy, success stories so far and the lessons we are taking into the future.
INK-onversation episode 12: The necessity of sustainable product portfolio assessments
37:19
INK-onversation episode 12: The necessity of sustainable product portfolio assessments
In this episode we are joined by Alina Marm from Siegwerk and Fabio Amorim from Clariant to discuss each company's experience in conducting sustainable portfolio assessments and the valuable lessons learned along the way.https://www.clariant.com/en/Sustainability/Safe-and-Sustainable-Solutions/Portfolio-Management 
INK-onversation Packaging Europe Special Episode 3: Digitizing Circularity
45:13
INK-onversation Packaging Europe Special Episode 3: Digitizing Circularity
This is the third episode in a series hosted by Packaging Europe. Digitization and circularity are both very pertinent topics, and go hand-in-hand where sustainable packaging is concerned. In this episode Alina Marm from Siegwerk, Juergen Dornheim from Proctor & Gamble and Vivian Loftin and Christian Knobloch from Recyda discuss the exciting opportunities to digitize circularity for packaging.
INK-onversation episode 11: Exploring reuse opportunities in the packaging industry- Part 4
29:58
INK-onversation episode 11: Exploring reuse opportunities in the packaging industry- Part 4
In this episode we are joined by Sarah Mah from Siegwerk and Peter Désilets from Pacoon, a leading agency for packaging design and sustainable packaging in the DACH region,  assisting clients with all facets including brand strategy, corporate branding, naming, claiming, material, texture and function, through to graphic design and finishing.  We discuss the importance of design for reuse, and guidelines for brands wanting to adopt reusable packaging.  Website for Siegwerk: siegwerk.comWebsite for Pacoon: pacoon.de
INK-onversation episode 10: UV printing opportunities in a growing digital printing market
17:33
INK-onversation episode 10: UV printing opportunities in a growing digital printing market
In this episode we are joined by Dr. Ralf Müller - Head of Sales UV Inkjet EMEA  at Siegwerk to discuss the opportunities and future of UV printing solutions.
INK-onversation Packaging Europe Special Episode 2: Designing for Circularity
24:41
INK-onversation Packaging Europe Special Episode 2: Designing for Circularity
This is the second episode in a series hosted by Packaging Europe. The circular economy is a primary motivator for many brand owners and converters. Alina Marm  from Siegwerk discusses the  decision-making process necessary to design truly circular packaging.
INK-onversation episode 9: Exploring reuse opportunities in the packaging industry- Part 3
25:17
INK-onversation episode 9: Exploring reuse opportunities in the packaging industry- Part 3
In this episode we are joined by Claire Rampen, co-founder of Reath - a start-up that tracks the lifecycle of reusable products with award winning digital tracking technology. We discuss the hurdles companies face in trying to achieve packaging reuse, and how technology can transform this space for good.
INK-onversation Packaging Europe Special Episode 1: Circularity meets Safety to achieve Sustainability
50:08
INK-onversation Packaging Europe Special Episode 1: Circularity meets Safety to achieve Sustainability
This is the first episode in a series hosted by Packaging Europe. Alina Marm and Jörg-Peter Langhammer from Siegwerk discuss the interaction between safety and circularity in a company's sustainability journey.